Startup Resources

Here are tips on the latest Google advertising products for your small business and how to keep up to date on changes.

While you might not be ready to hire an HR specialist for your business, you should be prepared to handle a few key aspects of human resource management.

Use this template to determine the differences between your target customers. Read more

Download this template to help your select the best target markets for your business. Read more

A well-designed marketing plan can help you raise awareness of your business, attract more customers and boost sales. Use this guide to develop a 12-month marketing plan and... Read more

In this webinar, Peter Thorsson of Palo Alto Software explains how to create the leanest, most appropriate plan for any business, at any stage or size. Read more

Starting a nonprofit doesn’t necessarily mean you can quit your day job right away, but like any small business owner, you could eventually earn enough from your nonprofit to justify a full-time salary for you and your staff.

Courage often manifests itself differently for women than for men. This article looks at women entrepreneurs and the specific challenges they face.

Stories are deeply tied to the way we capture information, attach meaning and retain data. Read how you can use stories in your small business marketing strategy.

Ready to start your dream business? The Simple Steps for Starting Your Business courses can help you determine if starting a business is right for you. Read more

Without financial self-sufficiency, non-profit organizations cannot choose their direction or concentrate on their mission. This guide is about a great American institution and a ... Read more

Forecasting sales of your product or service is the starting point for the financial projections. The sales forecast is the key to the whole financial plan, so it is important to... Read more