People purchase from brands that they know, like and trust. Here are three simple ways to weave your authentic story into your marketing strategy.
Committing to sharing your small business savvy with young people doesn’t have to consume your professional or personal life. Whether you can spare an afternoon or a few hours each week, options abound for busy businesswomen.
Personalized Blankets creates personalized, meaningful baby gifts that well-wishers can order online. But after more than 15 years, Jackson says she wanted to reinvigorate her business after running on auto-pilot for several years.